MARQUES and Corsearch are hosting a round table webinar this Thursday 14 May starting at 4pm CET. The topic is “Brand Protection in a Time of Turmoil: Future Strategies for the Defence of Your Brand”.

The webinar is free to attend but you need to register to take part. It will last about one hour.

The webinar is part of a programme of online educational and networking activities that MARQUES is providing for members.

The webinar will be hosted by Daniel Bennett, President of Brand Protection at Corsearch (right), and will include the following speakers:

• Petra Herkul, DSM
• Dieuwerke van der Schalk, Jacobs Douwe Egberts
• Susana Fernandez Martin, Inditex
• Alper Demirci, Toyota Motor Europe

Topics to be discussed include the dramatic changes in industrial production, eCommerce patterns, online counterfeiting, and consumer behaviour, which have resulted from social distancing and mandatory quarantine orders. The webinar will also discuss what the short, medium, and long-term future of brand protection and anti-counterfeiting will look like.

Our speakers will discuss how different industries may be affected by the ongoing impacts of the crisis and will unpack some of the most effective strategies that companies can take to enhance their future brand protection.

Find out more about the topics and speakers on the dedicated page on the MARQUES website.