The Licensing for Beginners Webinar is aimed at newer IP practitioners and simulates a contract negotiation exercise.

Participants will have the opportunity to step into the shoes of a party to a new trademark license, taking a position on key issues that are important for their company. The participants will then actively negotiate the license, seeking compromises and solutions that will ensure a mutually beneficial relationship.

The webinar will be led by Mark Devaney (Abion, UAE), Chair of MARQUES Intellectual Asset Management Team. Gonzalo Barboza (Ellipse IP, Spain), Richard Groos (King & Spalding LLP, USA) and Bill Budd (Virgin Enterprises Limited, UK) will act as moderators during the group discussion sessions.

Participants are expected to actively engage in the workshop via their cameras and microphones. During the webinar participants will be separated into groups and placed in breakout rooms, to review confidential instructions as to their party's interests and needs. After reviewing the materials they will then be placed with a group representing the other party for a negotiation exercise. The groups will then reconvene, to discuss the solutions that were negotiated and compare and contrast different negotiating styles and approaches.

This event will provide practical information and insights that will be very useful for new IP practitioners, whether in-house or in private practice.

Please note places are strictly limited to 20 participants in order to ensure all attendees are able to actively engage in the workshop.

Registration Fee:
MARQUES Members €100
Non-members €135